Each article begins by sketching an outline. I locate established, authoritative sources on the topic and read as much source material as I can before putting together an online with keynotes based on what I’ve read.
The next step is to fine-tune the outline so that it matches the client’s requirements. In the case of live casinos and gambling trends, these may be specific casinos and/or games, features, or promotional material. I also check to ensure that any content included in the piece is relevant to the topic and engaging.
Once the outline has been trimmed, I locate and find any relevant anchor points for keywords and any links required. I may also use SEO optimisation tools to fine-tune the piece. Finally, I begin the writing process.
Once complete, the article will be read and checked for flow and grammar and run through AI and plagiarism checkers. Each article is then edited, and any unnecessary segments are cut to ensure that it remains informative before being published